Mocha Mousse — the 2025 Color: Why Pantone Chose Warm Brown

Pantone unveiled the 2025 color — a warm brown tone called Mocha Mousse (17-1230). This choice reflects a global trend toward seeking comfort and simple pleasures in daily life.

Key points from the article:

• The Pantone Color Institute selected PANTONE 17-1230 Mocha Mousse;
• The color symbolizes comfort, harmony, and mindful luxury;
• The shade is inspired by coffee and chocolate;
• The selection reflects a desire for simple pleasures.

Why This Specific Shade

“Mocha Mousse embodies the idea of mindful luxury,” explains Lettrice Aiseman, Executive Director of the Pantone Color Institute. According to her, this tone transforms our perception of brown, turning it from a simple and grounded hue into an elegant and luxurious one.

More Than Just a Color

The selection of this shade is not arbitrary. In a world where people increasingly value moments of calm and comfort, Mocha Mousse offers a visual representation of warmth. This color evokes the image of a warm cup of coffee or an exquisite chocolate dessert — simple pleasures that make life more enjoyable.

Impact on Design

The color of the year is versatile. It can function independently or serve as a foundation for various color schemes. Designers note its ability to work in different styles — from minimalist to richly decorated interiors.

Practical Applications

Pantone experts emphasize that Mocha Mousse is both a fashionable color and a neutral tone. This combination makes it particularly appealing for use in interior design, fashion, and graphic design. It creates a sense of harmony and helps adapt to an ever-changing world.

Photo: pantone.com

Photo: pantone.com

Expert Opinions

“We turned to a soft brown shade whose natural richness and sensory, calming warmth respond to our desire for comfort and simple pleasures we can share with others,” comments Lori Pressman, Vice President of the Pantone Color Institute.

The choice of Mocha Mousse as the 2025 color reflects a global pursuit of authenticity and mindfulness. This shade reminds us of the importance of small joys and the possibility of finding luxury in simple things — whether it's a morning cup of coffee or a cozy evening at home.

Cover: pantone.com