How to Design a TV Zone in a Standard Apartment: 6 Examples

The most important factors to consider when placing a flat-screen TV include the room size, interior style, and height and shape of furniture. Below we have gathered 5 great examples of TV zone design that will help you avoid typical mistakes in TV placement and preserve space.

1. TV Niche

Often, TV zones in living rooms are created using built-in niches designed during the initial stage of the interior design project. The TV is embedded into these niches, and they can also function as shelves or storage units. Niches are ideal for small living rooms to declutter the space and make it more functional. To highlight this area, you can use LED backlighting.

Design: Darya Nazarenko

2. TV Above the Fireplace

Surprisingly, even in small urban apartments, fireplaces have become companions to the TV. Electric fireplaces can be placed near the TV zone since they don't produce much heat, are elegant, trendy, compact, and realistically mimic a live flame while also featuring a heating function. Such a fireplace can create the atmosphere of a country house in a small living room and improve the microclimate.

However, bio-fireplaces do not simulate flames. Real fire is dangerous. When installing a bio-fireplace, the room size should be no less than 20–25 square meters, ventilation must work properly, and fire safety measures must be strictly followed. Even if all conditions are met, never leave a bio-fireplace unattended.

Don't want to "play with fire"? Go for a decorative fake fireplace and a modern TV model like The Frame from Samsung (photo): it's hard to overrate the decorative qualities of the latter.

3. Hidden TV

Like a section of a sliding door, the TV panel can be hidden in a wall panel or cabinet. For example, a mobile structure near the window can also function as a night curtain, blocking daylight from interfering with viewing. The sliding door of the cabinet can close the TV when needed. These options all share one idea: a home cinema appears only when you need it.

Design: Patrick Meneguzzi Interiors, Australia

4. Wall-Mounted TV

If you don’t want to hide the TV, choose an ideal background for it. If you're still in the early stages of planning your living room interior, consider that TVs look great against minimalist monochrome walls. This can be white brick cladding, matte wallpapers, or paint in a good tone—depending on how it complements the rest of the decor. Light tones are perfect for small living rooms, making them feel more airy and visually spacious.

For this type of placement, the new Samsung The Frame model is ideal due to its quick and easy wall mounting. The TV looks flawless from any angle and blends seamlessly into the interior.

Samsung The Frame TV

5. TV in Furniture

If the renovation is already complete and installing the TV is too late, place the TV inside a geometric furniture unit: this could be a wall shelf or simply shelves at the bottom and top of the wall.

By the same principle, a TV will also look very natural in a composition of large paintings or photographs. For example, Samsung's The Frame TV looks like a real painting. A special collection of artworks was created for The Frame, making it easy to select an image that perfectly fits your interior.

Manufacturers have also ensured that you can customize how your The Frame looks. You can choose a mat and frame that perfectly complement your interior and highlight the artwork being displayed. Thanks to magnetic mounts, you can easily switch frames according to your personal style.

Samsung The Frame TV

Another option is to upload and display your own photos. Simply send the images to The Frame via smartphone or copy them using a USB drive – done!

Personal photos uploaded to The Frame are displayed in their original resolution. The Frame manufacturers recommend selecting images with a resolution of 4K (3840*2160 pixels) or higher. For personal photos, as well as for artwork, The Frame allows you to choose a beautiful mat and frame. With the convenient mobile app, you can change images on The Frame screen with just a few taps.

6. TV-Zoning

For spacious rooms, an idea of zoning can be achieved by using the TV itself as a narrow console or partition with a TV mounted on it. This zoning divider can be of any height and width, made from different materials, and even function as a shelf.