IKEA Launches a Sweepstakes for a Trip to Sweden. Why and How to Participate?

To try your luck in winning a trip to the Swedish town of Elmhult, you need to have an IKEA FAMILY card and make a purchase on it at IKEA Khodynka Field on the opening day, June 27th.

You can apply for the card on the website, then print it out and exchange it for a plastic card at the store.

Have you ever been to Sweden? This is the first reason to participate. Here are five more:

Not many people know that the store opening is today

Customers of IKEA habitually go to Khimki and Teply Stan, so we still have a little time to wander between the shelves in silence and solitude.

Workday is not the most popular time to visit IKEA, so only a limited number of visitors will participate in the sweepstakes for the trip — thus, there is a real chance to win this lottery.

Finally, it's time to get your IKEA Family card

This is a useful item that can provide small discounts from time to time. But most of the time, when we are in IKEA, our hands are full with shopping and we don't have time for the card. So you just need to take control of yourself and sign up now — it will come in handy. And if you end up winning a trip to Sweden, that's a pleasant bonus.

Brands from Stockholm, interiors from Gothenburg, and decor from Copenhagen no longer surprise anyone. Elmhult also has local stores and design stars whose pieces will find their place in your home.

There is a cool IKEA Hotel in this city

It’s called IKEA Hotell. Admit it, you’ve always wanted to spend at least one day in a place where all furniture, decor, and even dining utensils are from IKEA. Here you can fully experience what it's like to live if everything is from IKEA.

Elmhult is the birthplace of IKEA. Here, the grandmother of the brand's founder Ingvar Kamprad lived when she emigrated from Germany to Sweden. It was also here that Ingvar made his first successful deal: he resold a box of matches bought from his aunt. And thus, he found his passion. But visiting the IKEA Museum is worth it not just for these stories but also for inspiration from the design of the 60s, 70s, and 80s.

Photo: Pablo Zamora